Fashion Marketing & Management
Success in the competitive fashion industry demands both creativity and solid foundation in business and marketing.
Stephens College is ranked as one of the best fashion schools in the world. Stephens College was ranked the 6th “Best Fashion School in the World in 2019” by the Business of Fashion, London and the 22nd “Best Fashion School in the World” in 2022 by CEOWORLD magazine.
Our fashion marketing and management program leverages our reputation for excellence and extensive alumni network to prepare students for success.
Stephens graduates are among the best prepared in the industry. Our alumni work as merchandise buyers, manufacturer’s representatives, visual merchandisers, store managers, public relations managers, merchandisers, planners and product developers. Many are also entrepreneurs.
Program Features
- Prepare for a career in buying, merchandising or retail store management.
- Develop the skills to launch your own business.
- Work on portfolio-building real-world projects, collaborating with other fashion and creative majors.
- Collaborate with local businesses on visual displays and promotions.
- Get hands-on experience in assortment and merchandise planning.
The Collections 80th Annual Fashion Slideshow
To showcase the incredible up-and-coming talent of our Fashion students, Stephens College has been producing The Collections annual student designer fashion show for more than 80 years.
What does a block schedule look like?
Take a look at the below sample block schedule for a first-year Fashion Marketing and Management major. The Block offers the rare opportunity to focus on what matters: learning, doing, and getting ready for your future. Want to know more? Contact an advisor academicaffairs@stephens.edu.
Curriculum
Major Requirements
- Degree: BS
- Curriculum: Fashion Marketing and Management (FMM)
- Elective Courses: 29 credits
- General Education Courses: 31 credits
- Center for Career and Professional Development (CCPD): 8 Non-Credit Classes
- Major courses: 60 credits
Immersive Learning Opportunities
Produce, market, and report on The Collections, our annual student designer fashion show, a dynamic runway event established in 1944.
The Collections
Network with top industry professionals who visit Stephens every year, including prestigious designers invited by the Jeannene Booher Fashion Lecture Series.
Be inspired by our Historic Costume Museum and Research Library, featuring 13,000+ pieces, including designer garments from fashion icons Chanel, Oscar de la Renta, and more.
Costume Museum & Research LibraryNotable AlumnI
- Kelsey Benson ’11, Buy Planner, Nordstrom, Seattle, Washington
- Ashley Bryant ’12, Omni Assistant Buyer, Macy’s, New York, New York
- Kalynn Coy ’17, Content Marketing Coordinator, Menser & Co., Columbia, Missouri
- Erin Ewy ’13, Business Analyst, Fine Jewelry, JC Penney, Plano, Texas
- Shannon Forcade ’12, Key Account Sales Analyst, The North Face, Dallas, Texas
- Sharhonda Hunter ’09, Product Development/Sourcing, Carter’s/OshKosh B’gosh, Atlanta, Georgia
- Lizann LaGrange ’84, Store Director, Tory Burch, New York, New York
- Angela LeVota ’10, Director of Retail Sales, Velvet by Graham & Spencer, Chicago, Illinois
- Amanda Puccio ’10, Senior Account Executive, Cinq a Sept, Jaya Apparel Group, LLC, New York, New York
- Alexis Roepe ’10, Assortment Planner, Hallmark Cards, Kansas City, Missouri
- Caroline Sheridan ’13, Championship & PGA Member Merchandising Manager, PGA of American, Palm Beach Gardens, Florida
Program Highlights
Related programs
