Office of Strategic Marketing

Welcome to the Office of Strategic Marketing!

At Stephens, our students are never shy or apologetic about what they want and what matters most to them. Being a Stephens Star means showing up fully: in class, on campus, and in life. Here, nothing holds you back. Stephens is a place fueled by originality and driven by bold ideas.

To make sure you have the tools you need, we’ve built resources and streamlined services through the Office of Strategic Marketing.

Resources

Marketing & Communications Services

We strive to support the mission of Stephens College. Find ways to get your message heard across campus.

View Services
The Stephens Brand

Access the SC Brand Guide for logos, colors, typography, and approved templates.

Building Our Brand
Project Request Form

Submit requests for marketing collateral, event promotion, advertising, and other creative projects.

Submit a Request
Storefront, Apparel & Swag

Order to business cards, note cards, letterhead, envelopes, apparel and swag for your department.

Access the Storefront

What we do

The Office of Strategic Marketing exists to strengthen the Stephens brand, support your needs, and ensure our story is told with clarity, consistency, and impact.

  • Brand & Identity
    • Access the SC Brand Guide for logos, colors, typography, and approved templates.
    • Program-specific toolkits with messaging, talking points, and ready-to-use materials.
  • Project Requests
    • Submit requests for marketing collateral, event promotion, advertising, and other creative projects.
    • Our team will collaborate with you to bring your ideas to life while maintaining brand integrity.
  • Design & Creative Services
    • Professional design of digital and print materials.
    • Photography and video support for events, programs, and campaigns.
    • Creative concepts that align with Stephens’ bold and original identity.
  • Digital & Social Media
    • Management of institutional social media channels.
    • Consultation on best practices for departments and programs.
    • Integration of your stories into campus-wide campaigns.
  • Media & Public Relations
    • Press releases, media outreach, and storytelling to elevate Stephens’ visibility.
    • Coordination with local, regional, and national media outlets.
    • Crisis and reputation management support.
  • Merchandise & Storefront
    • Ordering approved Stephens-branded items through our storefront system.
    • Consultation on giveaways, promotional items, and program-branded gear.

Marketing Team

Office of Marketing

marketing@stephens.edu

Lela Raney Wood Hall, Rm 222

Resources & Information